Review a local e-commerce site.

Which airline company in Malaysia is well-known with low fare flight? Without hesitations, the public will answer Air Asia. Air Asia adopted the no frills concept in Dec 2001, it attracted around 35 million guest around the Malaysia, Thailand, Vietnam, Myanmar, China, Philippines and others. The guests can book the air tickets at the promotion price at the lowest rate up to RM0.05 until certain promotion period. Besides that, guests can shop at the Air Asia like snack attack, game, credit card, tune card, GoInsure and others. There have many ways to book for the Air Asia tickets such as online, travel agents, sales office, Air Asia call centre, airport sales station and mobile and meanwhile the transaction can pay by cash, credit card, online banking, Pos Malaysia, direct debit and ATM.
The Air Asia webpage is designed in red colour that same as its corporate colour. The users can first look at two beauty air hostess at the first page of the web, and then we can choose the country and language we prefer. After that, there will be few promotion advertisements. At the same page, the search engine is available for users check at the flight navigation available at different date at different time.
The webpage is downloading with moderate speed as pictures size are small and system running in well conditions. The webpage is attractive, the users can easily find out the information they need and make the transaction in the convenient way. The guests will feel safe, comfortable and convenient by Air Asia air bus with "Now Everyone can fly" . http://www.airasia.com/

Corporate Blogging:A New Marketing Communication Tool for Companies

A corporate blog is a weblog published and used by the organization to reach its organizational goals http://en.wikipedia.org/wiki/Corporate_blog. Corporate blogs have become an easy-to-access window for most companies to communicate with their customers. Corporate blogs primarily are used for national branding. They allow companies to present accurate information without the filter of the media or advertising. Examples of reasons to start a corporate blog would include: Employment Branding, Product Launch, Public Relations, Marketing Campaigns, Consulting Services, Vendor Relations, Media Relations, and Innovative Ideas used to established Industry Expertise.

Advantages of Corporate Blogging
1) Help the organization develop stronger relationships and brand loyalty with its customers, as they interact with the ‘human face’ of the organization through blogs.
2) In an intranet environment, can be an excellent way of sharing knowledge within the organization.
3) Can be a positive way of getting feedback, and keeping your finger on the pulse, as readers react to certain pieces, suggest story ideas, etc.

4) Can build the profile of the writer, showcasing the organization as having talent and expertise.

Disadvantages of Corporate Blogging
1) Most people don't have very much to say that's interesting, and/or are unable to write down their ideas in a compelling and clear manner.
2) Like practically everything else on the Web, blogs are easy to start and hard to maintain. Writing coherently is one of the most difficult and time-consuming tasks for a human being to undertake. So, far from blogs being a cheap strategy, they are a very expensive one, in that they eat up time. As a result, many blogs are not updated, thus damaging rather than enhancing the reputation of the organization.
3) Organizations are not democracies. The Web makes many organizations look like disorganizations, with multiple tones and opinions. Contrary to what some might think, the average customer prefers it if the organization they are about to purchase from is at least somewhat coherent.

http://www.enterpriseblogs.info/corporate-blogging/disadvantages